The Connected Car is one of the main strategic focus areas in NXP. We’ve been working with the automotive industry for years to make vehicles smarter and to improve our driving experience and we have been talking about this a lot publicly lately. But we’re certainly not the only ones getting excited about the connectivity revolution currently happening in the automotive industry…
Earlier this year, we wrote that the car of the future was already coming down the road and that automotive was THE hot topic at CES 2013. We weren’t the only ones to think this: the BBC reported from the show that major car brands are already spending as much as a third of their budgets on in-car entertainment and technologies. They also highlighted the eCall project, a pan-European initiative – powered by NXP’s technology – designed to save lives by enabling emergency services to respond more quickly to traffic accidents.
The next big global tech event – Mobile World Congress 2013 – also saw a major focus on the Connected Car. The Wall Street Journal reported from the show that while there are currently 1.6 billion mobile-data connections in the world, the GSMA predicts that this could soon explode to 25 billion connections as cars and other machines start talking to each other.
Major auto manufacturers also chose MWC 2013 as the place to make announcements about the Connected Car. CNBC reported General Motors’ plans to put 4G LTE technology into millions of cars, trucks and SUVs from next year, while MSN noted that Ford actually debuted the European version of its connected EcoSport SUV at MWC ahead of its official launch at the Geneva Motor Show.
The announcements just keep coming. MSN again reported from last week’s automotiveIT Congress in Hanover that Audi is aiming to produce 1 million connected vehicles by 2015, while a major article in top tech site The Register quoted ABI Research’s prediction that some 50 million connected cars will be sold every year by 2017.
We’re delighted that the Connected Car is getting such great recognition across the international media. What do YOU think of their take on this wave of automotive innovation?