NXP FTF 2016, An Insider’s Guide

NXP FTF 2016, An Insider’s Guide

NXP FTF in Austin Texas

As we gear up for NXP FTF 2016 we’re sharing some highlights of what’s in store along with some helpful tips. These details are for attendees who join us in Austin, as well as others who can’t make it to the show this year.

Opening Session – Tuesday, May 17th 9:00-10:30 a.m. CDT
Can’t attend in person?  Watch the opening session live here.

Hosted by our very own Steve Owen, we’ll be delving into the future of IoT and the secure connections that are building the smarter world of tomorrow.  Join us to hear from our customers, partners, and other experts in the fields of security, smart cities, infrastructure, automotive, healthcare and more.

Dr. Whitfield Diffie, Cryptographer, Security Expert and Turing Award recipient will appear at the NXP FTF Opening Session to highlight some of the key security challenges facing an increasingly connected world.  Dr. Diffie is best known for his groundbreaking work in dual-key cryptography which paved the way for robust private sector security.

Architect and designer Mitchell Joachim tackles the urban issues redefining our built environments and cities: his work boldly reassesses the way humans live together in the 21st Century. In mind-bending talks, Joachim envisions a future in which biology and architecture are a single discipline—and shares the ground-breaking work and disruptive ideas that will make that future a reality.


Steve Owen, Chief Sales & Marketing Officer, NXP

Dr. Whitfield Diffie, Cryptographer, Security Expert and Turing Award recipient

Dr. Whitfield Diffie, Cryptographer

Mitchell Joachim keynotes at NXP FTF Smart City

Mitchell Joachim, Architect and Designer

NXP FTF Keynote – Wednesday, May 18, 9-10:30 a.m.
Can’t attend in person?  Watch the Day Two keynote session live here.

This year’s NXP FTF Keynote address will be delivered by Nicholas Negroponte.  Mr. Negroponte is a true visionary who outlined the digital world we take for granted today more than 15 years ago.  Learn more about what he sees ahead.


Nicholas Negroponte, Futurist

Nicholas Negroponte is the co-founder (with Jerome B. Wiesner) of the MIT Media Lab (1985), which he directed for its first 20 years. A graduate of MIT, Negroponte was a pioneer in the field of computer-aided design and has been a member of the MIT faculty since 1966. He gave the first TED talk in 1984, as well as 13 since. He is author of the 1995 best seller, Being Digital, which has been translated into more than 40 languages. In 2005 he founded the non-profit One Laptop per Child, which deployed $1 billion of laptops for primary education in the developing world. In the private sector, Negroponte served on the board of directors of Motorola (for 15 years) and was general partner in a venture capital firm specializing in digital technologies for information and entertainment. He has personally provided start-up funds for more than 40 companies, including Zagats and Wired magazine.

Special Fab Tours

It isn’t every day you get the opportunity to see how semiconductors are made in an actual fab environment.  NXP FTF 2016 registrants can get a sneak peek behind the doors of two of our Austin, Texas Fabs. Choose between the NXP Oak Hill Fab, to see the 100,000 square foot facility that creates analog/mixed signal devices for power management e-switch and RF amplifier applications or the NXP Austin Technology Manufacturing Center, where MCU/MPU devices for power management are made. Space is limited.


This year we are pleased to present a stellar lineup of musical entertainment for our at-show attendees.  In addition to our main track musical guests below, we will also have legendary music talent at our associated special events.

Wednesday, May 18, 8  – 11 p.m.
Trombone Shorty
The critically acclaimed, multi-instrumentalist and Grammy–nominated, Trombone Shorty, will take the stage at NXP FTF to unleash a storm of powerful genre–disrupting music.

Firmly a phenomenon in their home country of Iceland, the four-piece band Kaleo descended upon foreign shores in 2015, bringing their gorgeous blend of folk, blues, country, and rock to a wider mainstream audience in America. Their isolated heritage inspires a unique take on familiar sonic elements, resulting in diversity and freedom on each and every breathtaking track.

Tuesday, May 17, 8 a.m.
Barns Courtney 

A British singer/songwriter who combines the sensitivity of Ed Sheeran, the rowdiness of early Mumford & Sons, with his own a unique mood. Barns Courtney was exposed to new legions of fans in 2015 when his song “Fire” appeared on the soundtrack to the Bradley Cooper’s Burnt.

Wednesday, May 188 a.m.
Bob Schneider
Bob Schneider is an Austin, Texas–based musician and artist and former lead-singer of Ugly Americans. He has released around a dozen albums, mostly on his own Shockorama label.


Trombone Shorty



Barn Cortney

Barns Cortney

Bob Schneider appears at NXP FTF in Austin

Bob Schneider

Influencer Summit features industry panels for ADAS and IoT
Sign up for one or both of our IoT Influencer Summit sessions at this year’s NXP FTF.  These mini-events allow you to hear from industry experts on some of the hottest topics facing our community. Sign up soon as space is limited.

Monday May 16, 1 p.m.

How wide is the Gap between ADAS and Fully-Autonomous Driving in High Volume Vehicle?

In this session a panel of experts explore the topic of ADAS, followed by an opportunity for attendees to participate in roundtable discussions with ADAS influencers.

Moderator: Tim Stevens, Editor-in-Chief for Roadshow, CNET


−Patrick Morgan, VP/GM, ADAS, NXP Semiconductors

−Stephen Zoepf, CARS Executive Director, Stanford University

−John Bozella, CEO, Global Automakers

−Dr. Alex Fuchs, VP Business Development, QuanergySystems

−Gaurav Bansal, Senior Researcher, Toyota Info Technology Center

−Gary Silberg, Partner, The Americas Head of Automotive, KPMG

Monday, May 16, 3:15 p.m.

IoT from Hype to Reality

Smart home devices are here today, from smart lamps, smart plugs, and thermostats to door locks, smart solutions are blossoming around the globe. But adoption rate is far from reaching its true potential.

What plans are in place for regulating IoT activity? What needs to be done to ensure Security and Privacy concerns do not hinder future developments and deployments of IoT? How do attackers compromise connected devices? What will it take for the technology and business to make it a success? How will we know when we are there?

Moderator: Greg Kahn, CEO, Internet of Things Consortium


−Professor Edward Lee, University of California, Berkley

−Sami Nassar, VP Cybersecurity Solutions, NXP Semiconductors

−Michael Kaiser, Executive Director, National Cyber Security Alliance (NCSA)

−Damon Kachur, Global Business Development, Symantec Corporation

−Dr. Brent Waters, Associate Professor, University of Texas

NXP FTF Tech Lab

The NXP FTF Tech Lab allows you to experience demos in a hands-on environment.  Be sure to make the most of the lab which will feature demos spanning Smart Cities, Industry, Life, Society and Transport.

Monday, May 16  5:30 – 9:00pm Welcome Reception
Tuesday, May 17 1:00pm – 2:30pm

6:30pm – 9:00pm

Technology Lab Open

Reception in Technology Lab

Wednesday, May 18 1:00pm – 2:30pm

6:00pm – 7:30pm

Technology Lab Open

Reception in Technology Lab

V2X Demo

Guests will even get to experience a live driving V2X demo throughout the streets of Austin.

Smarter World Tour Semi-Truck

NXP’s Smarter World Tour brings the Internet of Things to life, with more than 180 demos

that let you test drive data aggregators, advanced driver assistance systems (ADAS), wearables,

medical sensing, RF solid-state cooking, myoelectric gesture recognition and more.

Smart World Truck Hours

Monday, May 16: 5:30pm-9:00pm

Tuesday, May 17: 10:30am-9:00pm

Wednesday, May: 18 10:30am-7:30pm

Thursday, May 19: 9:00am-noon



Jeanette Maxfield
Jeanette Maxfield
Jeanette Maxfield, is the Customer Training, Events, and Ecosystem Programs Manager at @NXP.  She holds an MBA from Texas State University, and has nearly 25 years hands on experience in marketing and partnerships in the semiconductor industry.  You can connect with Jeanette on Twitter @JMaxfield_ATX.

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