One of the biggest leaps forward in airline services in recent years has been online check in. For those travelling with hand luggage, stepping onto the plane without a check-in desk in sight has transformed the flying experience. However, if you have hold baggage it’s a completely different story.
Despite the increased digitisation of airlines services, I still find myself forced to wait, boarding card in hand, for a frustrating half an hour in the ‘baggage drop’ queue. Standing in that queue I have thought to myself, “There must be a way to make travel smarter. What if a bag drop was actually a place where you could just drop your bag and be on your way?”
This is when I came up with the idea of the BAGTAG, a device that reduces the baggage drop process to just 8 seconds. Yes, you read that right, 8 seconds.
The BAGTAG – the world’s first secure end-to-end electronic bag tag solution, replaces the traditional paper bag tag. The device can be permanently stuck to your luggage and features a single 4.0” E-paper display that can be easily and securely updated by the traveller using their Bluetooth or NFC enabled smartphone each time they fly. It works with any airline and has a battery lifetime of at least 5 years. The optimised barcode presented on the display and the integrated NXP RFID UHF chip also allows the BAGTAG to be used at any airport.
According to statistics, 24.1 million luggage items are lost or temporarily mislaid each year. The tag’s superior readability will result in less lost luggage and improve operational efficiency. Passengers will also be able to receive push notifications to their smartphone, reassuring them that their luggage has made it safe and sound.
At the back end, the BAGTAG is supported by a secure cloud-based travel document delivery services platform and a dedicated airline software development kit for storing travel documents and transferring bag tag data to the BAGTAG device.
Since that first idea, borne of a simple travel frustration, it’s been a long journey to the creation of the BAGTAG. But I am pleased to say we are finally due to start production in the third quarter of this year so look out for the BAGTAG at an airport near you.